Browsing public site

  • Market: International
  • Sector: Financials
5 April 2024

We're only human   


Last week psychologist Daniel Kahneman passed away, aged 90. Kahneman, alongside his Israeli compatriot Amos Tversky, pioneered the study of behavioural economics. The pair explained how people’s decision-making is not completely rational and how it’s affected by biases and heuristics (mental shortcuts that are hardwired into our brains). These biases and heuristics are extremely useful for navigating everyday life, but unfortunately, they are less helpful when it comes to successful investing.

Access Forsyth Barr research

Explore our research reports, news and analysis by logging into your account.

If you are not yet a client, create an account to read reports and view market announcements and company news.